作者介紹:
作者：Kim Goodwin, Alan Cooper
ISBN：978-0-470-22910-1
出版日期：2009
出版者：WILEY
本書內容:
在國外廣受好評的《Designing for the Digital Age》如今也在桑格上市囉！
在我們現今所處的數位化時代裡，數位媒體互動設計被應用的相當廣泛，同時這也是未來設計的趨勢；然而一般的產品設計，也必須兼顧美觀與功能性以及創意，才能受到大眾的青睞；但是在設計這些的過程中，要怎麼選對適合開發產品的設計方向，卻是一個令人頭大的問題。
然而《Designing for the Digital Age》收錄了由許多學者與設計團隊，花了不少時間進行各種設計實驗，最後終於成功研究出一種完善且有系統的產品設計方法，包含開發產品，如何設計產品，產品的未來性等等，在書中還有舉出不少因為使用他們研究出來的設計方法，而獲得成功的設計案例，還有詳細的解說，是本相當充實，而且對每個設計人都很有幫助的參考書！
Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology.
Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users.
It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.
本書介紹:
Table of Contents:
Introduction.
1 Goal-Directed Product and Service Design.
2 Assembling the Team.
3 Project Planning.
4 Research Fundamentals.
5 Understanding the Business.
6 Planning User Research.
7 Understanding Potential Users and Customers.
8 Example Interview.
9 Other Sources of Information and Inspiration.
10 Making Sense of Your Data: Modeling.
11 Personas.
12 Defining Requirements.
13 Putting It All Together: The User and Domain Analysis.
14 Framework Definition: Visualizing Solutions.
15 Principles and Patterns for Framework Design.
16 Designing the Form Factor and Interaction Framework.
17 Principles and Patterns in Design Language.
18 Developing the Design Language.
19 Communicating the Framework and Design Language.
20 Detailed Design: Making Your Ideas Real.
21 Detailed Design Principles and Patterns.
22 Detailed Design Process and Practices.
23 Evaluating Your Design.
24 Communicating Detailed Design.
25 Supporting Implementation and Launch.
26 Improving Design Capabilities in Individuals and Organizations.
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